Google Plus Back Links Are nofollow Links

So it wasn't all that long ago that SEO professionals were advising that we should embrace Google Plus and post on it regularly to (potentially) improve website SEO and your SERP position.

We all jumped on this idea, patting ourselves on the back that we were possibly ahead of the game - we knew something that no-one else yet knew.

Keep Your Website Healthy - Stay on Top of Google SEO Changes

Even for those experienced in the field, staying on top of Google's periodic changes to the way it manages who - and what - is found on the Google search engine when you put in a search term ('web design chelmsford' for example) can be a painful process.